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Glazerite installers are brought into digital

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GLAZERITE LAUNCHES A WEBSITE FOR EVERY INSTALLER

Every single Glazerite installer is being offered a brand new website in a major initiative aimed at getting the trade fabricator’s entire customer base up to speed with today’s buying trends.

Glazerite Windows Ltd Director Jason Thompson said: “Nearly two thirds of all homeowners are known to research online before they even make an enquiry so we want to make sure every one of our customers is fully equipped to make the most of this with a new, fresh-looking site aimed directly at the retail market.

“Some of our installer partners may have limited or outdated websites and there are still some without any online presence at all. Customers want the facts, they want to see what they are actually buying and they want to see it all easily and in an attractive environment that reflects the quality of the installer’s products and service. This initiative means that all our installers can have an up-to-date, versatile and customer-friendly site that meets their customers’ expectations as well as being a proactive and effective selling tool.”

The website is offered to all of Glazerite’s customers regardless of company size; it is quick and easy to set up and is customised to meet each companies individual requirements. It enables each one to select and feature the individual components of Glazerite’s extensive product range that they sell – and even add on non-Glazerite products such as fascia’s and soffits.

Glazerite will help with SEO work to give installers good search engine positioning, will provide links to any Facebook or Twitter pages and can either provide a new URL address or attach the new site to an existing one. A composite door design feature can also be added, based on either the VEKA or Solidor ranges.

Jason Thompson added: “Many of our installer partners are very busy working in a very buoyant marketplace and simply don’t have the time to create or update their own websites. We can now take the pain out of this by doing this work on their behalf, starting with a simple application form that can be completed either online or even faxed.”

The website initiative is part of the newly enhanced Glazerite Online Support Package, with many features to help every Glazerite installer to make the very most of every aspect of internet communication and marketing.

Glazerite is one of the VEKA UK group’s largest trade fabricators and is a major a supporter of both Network VEKA and the recently-launched VEKA Approved Installer Scheme. 

Recent News

Glazerite grows again with dedicated 'Specials' factory
The Glazerite UK Group has completed the latest phase of its ambitious expansion programme with a major step-up to a 30,000 sq ft Special Products plant, with plans already underway for the next phase. The company's aclaimed Vertical Sliders, Residence Collection products and the VEKA Imagine bi-fold, patio and flush doors will all be made in the purpose-equipped factory by a specially-trained fabrication team with its own dedicated management and Quality Control systems.  The new unit, close to Glazerite's Wellingborough HQ, is more than twice the size off its original Specials factory opened in 2014 and gives further capacity for the group's ever-growing range of niche, premium and specialist windows and doors.  "These are all specialist products," said Group Director Jason Thompson, "So they deserve specialist attention, both in the technology of the manufacturing processes and in the skills of the people involved at all levels. The fact that we have outgrown the original Specials factory in less than three years shows how not only the range but also the volume of demand for these products has grown in that short time. By adding this very spacious new factory, we are not only showing our commitment to the future growth of these products but also adding ample capacity to give the same attention to whatever future trensds have yet to emerge." The launch of the new unit also gives Glazerite a fourth specific production centre, along with Halo fabrication at Glazerite East, the former City Beads factory in Peterborough acquired by the Group last year, and its mainsteam VEKA production at Wellingborough and Bolton. Jason explained the philosophy behind the move:  "We offer one of the most comprehensive product ranges available anywhere but our customers deserve more than just a Jack-of-all-trades. On the other hand, some specialist fabricators have a very limited product offering. Now, with the three seperate centres, each with its own dedicated skills and production lines, we can offer three distinct centres of expertise all from a single buying point." The second phase of development at the Wellingborough site, which will include a showroom and training facility as well as a trade counter to serve its local customer base, is due to be completed early in 2018. The Glazerite UK Group is VEKA's largest trade fabricator in the UK and a long-standing Network VEKA member. It offers a fully nationwide service based on manufacturing units in Northants, Peterborough and Greater Manchester as well as its South West distribution hub in Bristol serving South Wales and The West of England.
  |   Tags: Glazerite
PVC-U and Aluminium work together for special school colour-coding
When the specification for a new-build special school called for a colour coding of windows with unusual bespoke reveals and cills, the solution came in a combination of PVC-U windows set in made-to-order aluminium surrounds. Birkenhead-based K2 Aluminium Systems Ltd, despite its name, is also an established PVC-U installer, so was ideally placed to come up with the solution based on pressed aluminium cills and exterior reveals around VEKA frames from the Glazerite UK Group. Palmerston School, Liverpool, is a special school for pupils aged 11 to 19 with multiple learning difficulties, and is now housed in the new-built premises replacing an original building nearby. The windows are colour coded in red, blue, yellow and green to help pupils to navigate around the school and to identify different areas. The work, for main contractor Kier Construction, entailed 55 windows, each with four top-openers, in RAL 7012 Basalt Grey foil of white. The aluminium elements were pressed and powder coated to order for K2 and also included an upright panel between each frame and cill to allow additional ventilation space beneath the lower openers. Also in the contract were five glazed doors fabricated in Schueco aluminium. The bespoke elements required careful planning and drawing, as K2 commercial manager Liam Bird explained: “It was quite an unusual specification but one where our background in both PVC-U and aluminium paid dividends. Working with Glazerite on the PVC-U fabrication and with our own experience of aluminium, we were able to complete the work to specification and without problems and the result speaks for itself.” The Glazerite UK Group is VEKA’s largest trade fabricator in the UK and a long-standing member of the Independent Network and its predecessor Network VEKA. It offers a fully nationwide service based on manufacturing units in Northants, Peterborough and Greater Manchester as well as its South West distribution hub in Bristol serving South Wales and The West of England.
  |   Tags: Commercial
Glazerite announced as G17 Finalists
The Glazerite UK Group Ltd have been named G Awards finalists with nominations in both the Fabricator of the Year and Unsung Hero categories. Director, Jason Thompson said: “We are delighted to have been shortlisted for this year’s awards and it is an honour to have got to this stage. We are especially pleased to be up for Fabricator of the Year as it gives all of our staff some well-deserved recognition for their hard work which has helped put us in the running. “Melanie Jacobs was nominated as our unsung hero as she has been the driving force behind the success of our customer services department at our head office in Wellingborough since becoming Sales Office manager in 2010. Her passion, drive and propensity to go above and beyond allow Melanie to effectively lead her team year on year. All of which she does whilst managing the symptoms of rare auto-immune condition Myasthenia Gravismake. She sets a fantastic example to all of us.” Jason concluded: “It will be interesting to see what happens on awards night as there is some strong competition. The Glazerite table has been booked and until then we’re all keeping our fingers crossed that between ourselves, suppliers and customers we win a few of them on the night.”
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The Glazerite UK Group Ltd manufacture and supply uPVC Windows, Doors and Conservatories to trade customers from sites in the Midlands, Northwest, East and Southwest.

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